Privacy Policy
Last updated: September 16, 2026
At Emma & Blake New York ("we", "us", or "our"), protecting your privacy is something we take seriously. This Privacy Policy explains what personal information we collect, how we use it, and who we share it with when you visit our website or place an order with us. Emma & Blake New York is the data controller of your personal information. By using our Services, you confirm that you have read and understood this policy. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy governs with respect to the collection, use, and disclosure of personal information.
Powered by Shopify
Our website is built and hosted on Shopify Inc., which processes personal data on our behalf to keep our store running. You can find out more about how Shopify handles data by visiting the Shopify Privacy Policy.
Information We Collect
The personal data we collect depends on how you interact with us. This may include:
Contact details: your name, email address, phone number, and delivery or billing address. Payment information: transaction data handled securely by our payment provider. Account information: login details and any preferences you set, if you create an account. Order and shopping activity: what you viewed, added to your cart, purchased, or returned. Correspondence: any messages you send us, such as a return request, order number, or photo submitted to support a claim about a damaged, defective or wrong item. Technical data: IP address, browser type, device information, and how you interact with our site.
How We Collect It
Directly from you when you place an order, create an account, or get in touch. Automatically via cookies and tracking tools as you browse our site. Through Shopify and the third-party providers that support our operations, such as our payment provider and carrier. From advertising and analytics partners, where permitted by law.
How We Use Your Information
To process and fulfil your orders, including payment, shipping, tracking and returns. To create, maintain and manage your account, where you have one. To send you marketing communications and show relevant ads, where permitted, and in line with your preferences. To detect and prevent fraud and protect the security of your account and our store. To handle customer support queries, returns, cancellations and refunds. To meet our legal and accounting obligations.
Sharing Your Information
We do not sell your personal data. We share it only where needed:
With Shopify, which hosts our store and processes data on our behalf. With our payment provider, which is certified and processes transactions over an encrypted SSL connection. With the carrier delivering your order, so it can be delivered, tracked, and investigated if it arrives damaged or goes missing. With advertising and marketing platforms, subject to their own privacy policies, where you have not opted out. With our affiliated entities where relevant to our operations. With authorities where we are legally required to do so.
Relationship with Shopify
Our Services are hosted by Shopify, which collects and processes personal information about your access to and use of our Services in order to provide and improve them. Shopify may also use data from your interactions with our store, along with other merchants and with Shopify, to power certain enhanced features. In these circumstances, Shopify is responsible for that processing, including responding to your requests to exercise your rights over it. You can learn more, and exercise certain rights, by visiting the Shopify Consumer Privacy Policy.
Cookies and Tracking
We use cookies and similar tools to make sure our website works properly, to understand how visitors use it, and to personalise your experience. You can manage cookie preferences through your browser settings, though some features may not work as expected if you do. More information is available at shopify.com/legal/cookies.
Children's Privacy
Our website is not intended for children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with their data, please contact us and we will remove it promptly.
Data Security
We take reasonable steps to protect your personal information from unauthorised access, loss, or misuse, including processing every transaction over an encrypted SSL connection and never storing full card details on our own servers. That said, no system connected to the internet is completely secure, and we cannot guarantee absolute protection. Any information you send to us may not be secure while in transit, so we recommend not using unsecured channels to share sensitive information with us.
Do Not Track
Our website does not currently respond to "Do Not Track" signals from browsers. You can learn more at allaboutdnt.com.
How Long We Keep It
We keep your order and payment records for as long as we need them to complete your order, to handle any return, cancellation, refund or carrier claim connected to it, and to meet the record keeping periods that tax and accounting law places on us. Once we no longer need information for those purposes, we delete it or remove the details that identify you.
Your Rights
Depending on where you live, you may have some or all of the following rights over your personal information. These rights are not absolute and may not apply in every circumstance:
Access. Ask what data we hold about you and receive a copy. Correction. Ask us to correct data that is wrong or incomplete. Deletion. Ask us to delete your data, unless we still need it for an order or must keep it by law. Restriction. Ask us to pause our use of your data while a question about it is resolved. Portability. Request the data you gave us in a portable format, or ask us to send it to another provider. Objection. Object to our use of your data where we rely on a legitimate interest. Withdrawing consent. Where you gave consent, you can withdraw it at any time. Managing marketing preferences. You can opt out of promotional emails at any time using the unsubscribe link in those emails. We may still send you non-promotional emails about your account or orders.
To exercise any of these rights, contact us using the details below. Please include your order number if your request relates to a purchase. We may need to verify your identity before acting on a request, and you may designate an authorised agent to act on your behalf where permitted by law. We will respond within the time limit set by applicable law, and we will not discriminate against you for exercising these rights.
International Data Transfers
Your data may be stored or processed in countries other than your own, for example through Shopify's own infrastructure or that of our service providers. When this happens, we make sure appropriate safeguards are in place, such as Standard Contractual Clauses or other legally recognised transfer mechanisms.
Complaints
If you have concerns about how we handle your personal data, please reach out to us first so we can try to resolve it. Depending on where you live, you also have the right to lodge a complaint with your local data protection authority.
Changes to This Policy
We may update this policy from time to time. Any changes will be published on this page with an updated date at the top.
Contact Information
Company name: A.H.M. Ventures (operating as Emma & Blake New York)
Chamber of Commerce number: 94666415
VAT Number: NL005099817B83
Address: Romeinseweg 53, 6135JA Sittard, The Netherlands
Our customer service team is available during the following hours:
Monday to Friday: 9:00 AM to 5:00 PM (EST)
Saturday and Sunday: Closed
Phone: +1 640 238 0578
Email: info@emmablakenewyork.com